PDA Event: Social & Marketing Strategies

From posters that pop to social content that connects, this session is your playground for all things library marketing. We’ll explore the magic of crafting clever flyers, and curating the perfect Instagram post, constructing creative displays and handing out high-impact swag that will turn curious students into loyal fans. Let’s make your library the most-talked about spot on campus!

Presenter:

Andrea St. Onge is fairly new to library work but brings a lifetime of library love to her position at Seminole State College of Florida Libraries as Coordinator, Academic Support Services. Her 20+ years' background experience, a mix of hospitality, higher education and entrepreneurship, gives Andrea an approach to programming and marketing that is uniquely creative, quirky and engaging. Driven by her love for books and students, Andrea is pursuing her MLIS degree and looks forward to continue her career as an Outreach Librarian.

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Sponsored by FLVC